Cause for Alarm?
What Livestrong's woes could mean for your awareness promotions
So far, the answer is no. "We have not seen an impact on our silicone bracelet sales after Nike cut ties with Livestrong," explained Katharina Piper, marketing manager for BamBams LLC, Woodbridge, Va. "Silicone bracelets have been and still are one of the most popular and cost-effective awareness products."
- Companies:
- BamBams
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