Chocolate Inn/Lanco Combines Embroidery Business With Shoreline Monogramming

Chocolate Inn/Lanco announced the combination of its screen print and embroidery decorating business, Screen Printers Design (SPD), with Shoreline Monogramming Inc. to form SPD/Shoreline, as the group will now be called.

Shoreline, founded in 1984 and based in Westchester County, N.Y., is a long-established leader in the embroidery and screen-printing business, servicing major retailer and promotional products distributors. SPD, a leading screen-printing and embroidery company, is a subsidiary of Chocolate Inn/Lanco.

The acquisition marks the third soft goods/apparel decorator acquisition Chocolate Inn/Lanco has completed in the past nine months, including SPD, Stitches in View and now Shoreline.

"We believe the decorating business is a highly fragmented market," Lance Stier, chairman and CEO of Chocolate Inn/Lanco. "We are excited to combine SPD and Shoreline, and to leverage our experience as a top-40 supplier servicing the promotional products distributors with technology, service and quality, to build a scaled platform in the decorating business."

Shoreline has a focus on sustainability—screen-printing inks are Phthalate-free, printing solvents and cleaning solutions are soy-based and non-toxic, embroidery backing is made from recycled fibers, and Shoreline operates in full compliance with rigorous social and safety standards.

"We are proud of what we have accomplished since Shoreline's inception, with our stellar team and production expertise, and look forward now to expanding our production capabilities and product/technological offerings with this new venture," said Andy Moller, CEO of Shoreline.

In addition to offering decorating services, Chocolate Inn/Lanco will feature multi-category kits and gifts, combining edibles, hard goods, apparel, health and beauty, and other items.

"We also are excited to continue to strengthen our ability to offer kitting solutions to our products," Stier said. "By working with Chocolate Inn/Lanco, distributors will have the ability to place a single purchase order to deliver multi-category solutions. Imagine, for example, a custom flavored lip balm, with custom lotions, with custom scented candles, with custom sugar scrub, all packed in a beautifully embroidered toiletry bag."

SPD/Shoreline will feature:

• Embroidery: 90-plus embroidery heads
• Screen printing: five automatic screen presses
• Specialty decorating capabilities: tackle twill, dye sublimation, rhinestones and more
• Retail packaging and labeling: bagging, UPC's, ticketing and lot code traceability
• National fulfillment: six strategically located distribution centers for fulfillment
• Kitting: combine soft goods, health and beauty, hard goods and edibles into kitted items.
• Real-time order tracking technology

Chocolate Inn/Lanco introduced its new contract apparel capabilities at Booth No. 2926 of the PPAI Expo in Las Vegas. It also includes a large selection of kitting items in its 2019 Best Sellers catalog.

For more information on Chocolate Inn/Lanco, visit www.chocolateinn.com.