POINT, Click & Accessorize
THE CASE FOR COMPUTER ACCESSORIES
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Why computer accessories?
According to Scott Meng, marketing coordinator at Houston-based KTI Promo, the items offer more diverse ways to promote a customer’s brand than other promotional products. “In addition to the logo, why not pre-load a flash drive with a catalog or PowerPoint presentation? Or install a link to a Web site where end-users can watch a video demonstration,” he suggested. “Upsell these features, and you can increase your profits while further promoting
your customer.”
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Cynthia T. Graham
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