Doing Good—On The Cheap
Working with small nonprofits? Here are 5 ways to serve them as well—and affordably—as possible.
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1. Don't Go Too Low
When working with a tight budget, the temptation may be to suggest the cheapest product you can find. It's often better however, to structure your pitch around "most effective" rather than "most affordable." Nonprofits, like any other organization, need promotional products for a reason, and it's usually not "saving money." Find the item(s) that will best fulfill that reason, then work on getting it within their budget afterward. When money is tight, companies will be much more willing to spend on something they know will work, rather than something that's just "affordable enough."
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- Companies:
- Bag Makers
- Vantage Apparel
Michael Cornnell
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