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The National Hockey League, Reebok-CCM Hockey Inc. and Independence, Missouri-based Dunbrooke announced an agreement granting Dunbrooke the exclusive rights to manufacture and distribute a full line of work-wear jackets with NHL team logos to the retail market.
According to Matt Gray, chief operating officer for Dunbrooke, “This agreement is part of a continuing Dunbrooke brand strategy set forth two years ago to promote the Dunbrooke brand at the retail level which in turn helps us to promote our brand and high-quality jacket line within our core promotional products distribution channel.”
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