EMT's 'PROMO AF' Campaign Raises $1,400 for the National Kidney Foundation

EMT, Indianapolis, has announced that its PROMO AF campaign has raised $1,400 in proceeds for the National Kidney Foundation. Funds were raised through the sale of swag boxes containing PROMO AF hats, patches and Phone Loops, along with a matching donation from EMT.

“We are overjoyed that we were able to harness the power of promo to raise awareness and funds for this great organization,” said EMT president Phil Saks. “It’s a testament to the generosity of our industry and demonstrates another way promotional products work.”

Initially launched prior to PPAI Expo, the PROMO AF campaign went viral on industry social media. In response to overwhelming demand, the company created the swag boxes to tap enthusiasm for a good cause.

“I think the reason PROMO AF resonated so well is because it celebrates the hustle of our entire industry,” said EMT director of business development Brian Stidham. “Distributors, suppliers, decorators—we all work tirelessly every day to deliver results for our customers. PROMO AF is recognition of that.”

The National Kidney Foundation is the leading organization in the U.S. dedicated to the awareness, prevention and treatment of kidney disease. The company’s founder, Steven Weinstein, passed away from Kidney-related illness in 2017. The donation was made in his honor on May 15, 2019. More information about the organization may be found at www.kidney.org.

For more information on EMT, visit www.emteasy.com.