ePromos Teams Up With Snifty To Bring Scented Pens To The Promotional Products Market

ePromos Promotional Products, the New York City-based distributor of custom logo merchandise, announced that it will be teaming up with SNIFTY to bring the popular scented pens to the promotional products market. Made in America, SNIFTY scented pens are a retail hit in the U.S., U.K., and EU. ePromos will be the exclusive distributor for the new promotional item, now available to businesses for the first time.

"Promotional Products are designed to create an impact, there is no better way to enhance that impact then by adding scent," said Robert Coopersmith, president of SNIFTY. "Scent provides an opportunity to make a client's promotion more powerful."

ePromos will launch the program with 10 different scents. "Our goal is to deliver not just products, but results," said Hope Binegar, merchandising manager for ePromos. "We specialize in the proper use of promotional products and draw best practices from our experience. Incorporating the sense of smell into a pen will elevate this products promotional power."

Honeysuckle, strawberry, chocolate, watermelon, bubblegum, fruit punch, vanilla, cherry, caramel and coffee were selected for their recognizable aromas and mass appeal. Custom scents can be developed for larger promotions.

The tips and grips of each pen are made with Auracell, a breakthrough scented polymer developed by Rotuba, an American-based custom extruder and compounder. "The demand for scented products has increased dramatically over the last decade," said Adam Bell, president of Rotuba. "SNIFTY Scented Pens are a unique medium for any company looking to make their promotion stand apart from the rest of the field."

For more information, visit www.epromos.com.