Fanatics' NFT Division Sale Shows that Digital Products Still Need to Be Tied to Physical Ones
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At one point, it really seemed like NFT's could be the way of the future, and could make things hard for people selling hard goods. Now, they're not so hot, and sometimes end up as the butt of jokes.
Like most things in the world, though, the real status of the NFT is really in the middle ground. They have a place, but will not replace a physical product. If anything, they will rely on a physical product in the future.
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Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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