Fierce Femme Fashion
How to get your part of the multibillion-dollar women's wear business
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Sean Norris
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For the uninitiated, women's fashion can be intimidating. Trends shift overnight, neon is either '80s-retro-chic or like, ew, depending on whom you ask, and there's a budding renaissance in floral prints, thanks to something called a Downton Abbey. And that's before you even get into the epaulettes (a folk/indie band all the hipsters are into?), Betsey Johnsons (maker of the first American flag?) and infinity scarves (think about it too hard and your head might explode).
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- Companies:
- Ash City USA
- Kavio!
E
Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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