Fierce Femme Fashion
How to get your part of the multibillion-dollar women's wear business
By
Sean Norris
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Confusing? Maybe. But the women's apparel market is huge—$621 billion by 2014, according to MarketLine's 2012 Womenswear: Global Industry Guide study—and to miss out on your piece of the prêt-à-porter pie would just be so passé. So what are you waiting for? Get selling with the following guide to what to watch for in promotional women's wear.
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- Companies:
- Ash City USA
- Kavio!
E
Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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