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It looks like Tommy Hilfiger USA is at the center of a legal battle, according to the Los Angeles Times. The issue arose as a result of Tommy Hilfiger using the word "GiGi" in the company's fall/winter 2016 collection, a collaboration with model Gigi Hadid. GiGi New York, a New York City-based handbag company owned by Graphic Image, worries that Tommy Hilfiger's use of the word might confuse consumers.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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