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"The warm reception of the 'I Support...' program was very gratifying," said Garry Bell, vice president, global marketing for Gildan Activewear. "Our goal for initiating the program was to recognize the great work being done by charities in North America and raise awareness for them in these challenging economic times. We feel that we achieved that. We realize, however, that operating budgets are still tight for these organizations and that there is still a lot of work to be done."
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