As part of our 2019 Top Distributors list, we took a look at some of the industry’s fastest-growing promo distributors. Winbrook, a $22 million print company based in Billerica, Mass., was one of them, increasing its promotional products sales 42.86 percent from $3.5 million in 2017 to $5 million last year. Real Sourcing Network LLC, a smaller company based in New York City, grew its fledgling promotional products sales from $48,000 in 2017 to $380,000 last year—a 744.44 percent increase. We talked to Mike Champoux, sales director for Winbrook, and Sarah Scudder, president of Real Sourcing Network (RSN), to find out how the two companies did it—and what other promo businesses can learn from their success.
Read on to see what they said, or download the list here for the full Top 30 Fastest Growing Distributors ranking. And don't miss our interviews with five other fast-growing distributors from the list.
In the baseball world, we often hear about the merits of five-tool players. In the promo universe, it seems as if companies need to be 5,000-tool contributors who conceive and implement amazing ideas that consistently attract business. Since Winbrook and RSN have garnered such esteem, Champoux and Scudder wish to welcome more successful practitioners into their fold, and believe that is possible to do if people become even more dedicated students of marketing’s advantages, technology’s benefits and clients’ needs.