It's been a very bad press week for H&M, and all it took was one online advertisement selling a sweatshirt.
To sum up, the retailer was selling a hoodie on its U.K. online store that read "Coolest Monkey In The Jungle." The only problem is, the child they used to model the hoodie was black.
There were other children's sweatshirts in the collection, like one that read, "Hangrove Jungle Survival Expert," which were modeled by white children. As a result, people were up in arms about why on earth H&M would choose for the black model to don the monkey option.
Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.