In Need of Some Retail Therapy
Give your apparel promotions new life by borrowing off the rack
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Luckily, keeping up with the style zeitgeist isn't the only way to create wearable promotions that will actually be worn. By people. Outside their homes. The key is taking the cue from our retail counterparts—choosing accessible trends, recognizable names, and fabrications with added oomph—that will bring your promotion out of the back of the closet and into the light.
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Chrissie Gruebel
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