Lower the Handicap
Innovations in golf apparel help improve sales and game play
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Extending well past injury recovery, science has now touched every corner of sports. Its reach spans from nutrition to training to even the best way to hit a home run, and is also becoming deeply entwined with athletic apparel.
Athletes like Michael Phelps use high-tech performance apparel to shave seconds off lap times, and the concept of clothing improving ability is gaining more and more currency in the golf world.
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- Companies:
- Heritage Sportswear
- PVH Career Apparel
Michael Cornnell
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