Leed’s Introduces New Tagline: “Make it Yours”
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Leed’s, Pittsburgh, is incorporating the catchy “Make it Yours” tagline with the company’s recognizable red swirl. The new tagline will be featured on the 2007 catalog and infused throughout the organization.
According to company personnel, “Make it yours” embodies the core concept of taking a promotional product and putting a company’s logo on it, thus personalizing it. In addition, the company says the mantra conveys its focus on creating customer-centric services, policies and products so that “Leed’s customers can utilize them and adopt them as their own.”
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