An Editor’s Journey
I had faith in the kit passing through unscathed, though it was technically unnecessary, since the kit’s detachment feature makes failure impossible. At the security checkpoint, I happily plunked my travel kit down on the conveyor belt, and watched it pass through without a hitch. Trying to contain my giddiness at how easy everything was going, I set my TSA-friendly laptop bag (similar to how the travel kit works) and my sturdy travel duffel on the belt next. They glided through just as easily.
I noticed others gawking at my quick passage through security, and thought of something Howard Berman, vice president of sales for Golden Pacific, told me in a past interview about bags and travel. “Every day somebody’s carrying a bag out there, so you’re getting your name, your brand, out there where everybody can see it,” he said. “That’s the nice thing about a bag.”
11 a.m.—HOTELS, CONVENTIONS AND DISiNFECTaNT
The flight to Dallas was uneventful enough, except for the usual crying babies; too-small seats; and gross, recirculated plane air. After arrival and a surprisingly painless check-in, I headed up to my room to try and get a little work done in the few spare hours I had before the start of the show.
I’m sure first-minutes-in-a-hotel-room rituals vary from person to person, but me, I grab some spray sanitizer from Custom HBC, Waconia, Minn., and go to town. I don’t consider myself germaphobic, but I make an exception for hotel rooms. No matter how well a hotel staff cleans, there’s no way they’re going to get all the random, over-handled items like the TV remote or alarm clock.
As I was neurotically cleaning, I noticed a little gift bag left for me by those running the convention. It was full of personal-care items (imprinted of course), like stain-removal pens and lint brushes, that I would never have thought to bring with me on my trip. It struck me as a great idea, and also one Larry Wilhelm, president and owner of Custom HBC, had mentioned to me as a recommendation for distributors selling health and beauty items to hotels. I thought about all the other toiletries in the room, like shampoo, conditioner and body wash, again all imprinted, and remembered something else he said: “We’ve done some studies that would indicate that the average male uses 10 to 15 health and beauty items every day, and the average female uses 20 to 30, which are fairly staggering numbers when you think about it.”