Mid-Year Eco-Friendly Styles from Bodek and Rhodes
Philadelphia-based Bodek and Rhodes announced the launch of a new, mid-year catalog that focuses specifically on the company’s eco-friendly styles as well as mid-year additions.
“This mini-catalog really gives our customers the handiest tool to sell green products to their customers,” said company president Mike Rhodest. “We introduced a number of new eco-friendly styles at the beginning of 2008, but we’ve gotten such good feedback about the category that we’ve expanded it mid-year to include even more organic cotton and recycled styles.”
The catalog centers only on organic cotton and recycled styles, including the new 2008 UltraClub Organic line of ring-spun organic cotton shirts. In addition to styles that appear in its all-encompassing Big Book catalog, Bodek and Rhodes included new additions such as organic cotton jackets, wildlife hats from Dri Duck Traders and a recycled-fiber tee from Anvil.
“Customers from across the spectrum are lining up for eco-friendly everything, and that includes apparel. We specifically wanted to help our customers with a collection of styles that tells their clients, ‘We care about both you and the environment’ and lets them position themselves as the organics expert,” said Mary Ellen Pahlka-Hudicka, director of marketing communications.
“The demand is clear,” said Pahlka-Hudicka. “Thousands of people have come to our Organic Theater, and even more have flocked to our Web site to learn about organic cotton. That alone tells me how much our customers are selling eco-friendly apparel, and this catalog is going to help them do that even more.”
About Bodek and Rhodes:
Bodek and Rhodes is headquartered in Philadelphia and has distribution centers in Philadelphia; Niles, Minn.; Fresno, Calif; Orlando, Fla and Norton, Mass..
For more information on Bodek and Rhodes, visit www.bodekandrhodes.com