More Bang for Your Buck
Promotional ideas for financial businesses
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Usability is key
Robyn Majzner, vice president of Mineloa, New York-based Essef Distributors, said that banks do well by using universal promotional products, not simply using items specific to finance.
“Banks like to offer universal products that are great for all ages,” Majzner said. “They tend to set up booths at a lot of local shows for all industries—boat shows, housewares, utilities, fairs, carnivals, colleges and much more. So the more universal the product, the better.”
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- Companies:
- Essef Distributors
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Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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