My Best Promotion
PM: Any other advice you'd give to your peers attempting a similar promotion?
MK: I just think it's the engagement part. Make sure you're using promotions to engage people, and remember to have fun. That's what happened here. It was fun, it was interactive. When you do that, fun things like that with a brand, people like it and then they go tell people about how cool that brand is, you know? Our industry is fun, so you know, make it fun.
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