My Best Promotion: Ed Levy
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Promo Marketing: Could you briefly describe a promotion that you consider one of your best?
Ed Levy: Well, the first pyramid award I won was for a self-promotion back in 2010. It was a direct mail piece in a custom packaging that described the five most popular product categories and our ability to take basic items and, with a little bit of graphic creativity and packaging ingenuity, make something really special. We had such a high rate of response that we never ended up sending all of the kits we made out.
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- Companies:
- Washington Vinyl & Leather
- People:
- Ed Levy
E
Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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