New Balance Plays Patriotism Card in New Marketing Push (Ad Age)

I'm a little annoyed by this one; I'm interested to see if you agree. But first, all you domestic manufacturers out there can pat yourselves on the back for being ahead of the curve and using "Made in America" as a marketing push. While there are benefits inherent to both domestic and overseas manufacturing, the current trend seems to be that U.S.-made goods are what the people want. And this article says just as much as it describes shoe manufacturer New Balance's push to mine that well. However, it does note that only 25 percent of its stock is produced here in the U.S. Compared to other shoe companies, that's a lot, but still. Do you think this is responsible or irresponsible "creative" marketing? I'd love to hear your thoughts. (Ad Age)