New Sunscreen Regulations: What You Need to Know
The new labeling requirements should be the main focus of your attention. Once the regulations take effect, all packaging must reflect the new information in order to avoid fines. As a result, the space available for client's artwork may be affected.
"The new guidelines will definitely impact product labels and imprint areas," Perdue said. "If a sunscreen has the required standard testing to state water-resistant claims, it will now have to list the amount of time the product remains effective while swimming or sweating. That is additional lines of text for the front label. The back panels will be impacted as well because if a sunscreen is not water-resistant, it must include a direction instructing consumers to use a water-resistant sunscreen if swimming or sweating."
Beyond changes to labeling, distributor salespeople will want to make sure "they are using a company who complies with FDA guidelines, regularly tests their products, and ask for documentation to prove the tests were actually done," explained Ludlow.
Perdue echoed the need to work with known and trusted manufacturers with documentation proving FDA compliance. "There can be serious repercussions by the FDA, if a company makes a claim on a product they cannot substantiate. The FDA has increased its surveillance on cosmetics, food, drugs and dietary supplements to ensure the consumer is purchasing a product that can meet the claims being made by the company on that product," she said.