Norwood & BIC Graphic Expands Good Value Collection
On Jan. 20, 2014, Norwood & BIC Graphic, Clearwater, Fla., announced the expansion of its Norwood Good Value collection to 366 value-priced top sellers by launching an additional 168 new products for the 2014 selling year. The Norwood Good Value line provides cost-effective selling solutions with value added attributes and competitive prices designed to fit any budget—"You won't find a better balance of value and price."
The Norwood Good Value line launched in 2013 and has exceeded expectations. The top best-selling items include proven favorites such as the Dart Pen, Pocket First Aid Kit and the SPF-23 Lip Balm. In line with its competitive positioning, the Good Value line has lowered prices on four other popular favorites, the #45009 Captain's Chair, #45140 Budget Mug, #45624 Grocery Tote and #65073 Anodized Carabiner.
Norwood Good Value is introducing value-priced magnets, available in six best-selling shapes and sizes and free setups, making them some of the best-priced magnets in the industry.
To help distributors identify the Good Value items in the Norwood by BIC Graphic catalog, each item now has a highlighted bar next to the product name and details clearly indicating the Good Value brand.
Visit www.norwood.com for more details and the full assortment of Norwood Good Value products.