Norwood By Bic Graphic Adds Personalization to Golf Promotions
BIC Graphic, Clearwater, Fla., announced that it is bringing personalization to its golf promotions.
The game of golf continues to evolve due to new technology in equipment and training that allows players to capitalize on their natural strengths. There are golf balls designed to maximize distance based on a player’s unique club speed. There are clubs adjusted for a player’s swing type. There are even training aids to improve specific styles of play—all examples of how one size no longer fits all in modern golf.
Norwood by BIC Graphic has taken the same approach as it continue to evolve its golf assortment. 2015 brings three more new golf items that can be customized by using the britePix imprint innovation—allowing for not only full-color, photographic quality images, but a personalized giveaway. The advantage of planned golf events, like charity tournaments or company golf outings, is that players’ names are known in advance. So why not add value to items such as tee packs, golf towels or divot tools by adding the player’s name. Personalized gifts are more likely to be kept by the recipient, offering longer-term brand impressions.