Norwood Provides Educational Solution To New PhRMA Code
Indianapolis-based Norwood Promotional Products announced the company’s calendar products, as branded, customizable, educational materials would fall within the Pharmaceutical Research and Manufacturers of America (PhRMA) guidelines. The newly revised PhRMA code reaffirms that interactions between company representatives and health-care professionals “should be focused on informing the healthcare professionals about products, providing scientific and education information, and supporting medical research and education.” Among the specifics, the revised code prohibits distribution of noneducational “reminder” items such as pens, mugs, and other objects that might have previously been imprinted with the pharmaceutical company’s logo.
Norwood believes custom calendars, planners and diaries offer educational real estate that can serve as a useful tool in medical offices year round. Versatility in design and function offer a variety of options including: patient diaries to help monitor dosages, treatments, and ongoing care or wall calendars that allow for 12 months of product information, case studies and medical condition management.
About Norwood Promotional Products:
Norwood Promotional Products is an industry-leading supplier of imprinted promotional products. The company offers more than 4,000 products and is a market leader in several of the industry’s major product categories.
For more information on Norwood Promotional Products, visit www.norwood.com