Go Green (or Go Home)!
Eco-Snugz?
The biggest enemy of the environment may not be the corporate polluter, the giant automobile maker or even big oil. The biggest enemy of the environment is the individual who throws up his or her hands and says, “I can’t make a difference.” Luckily for the environment, Charley Johnson, vice president of sales and marketing at Salt Lake City-based SnugZ USA, is not such an individual. SnugZ USA is a perfect example of going green from the ground up. From car pooling to cardboard bundling, the company is taking a practical approach, one that many companies and individuals would do well to notice. “I wish more people would be environmentally proactive because they wanted to, because they thought 10, 15, 50 years down the road,” said Johnson. In the end, not all companies will be able to make sweeping changes, so taking an incremental approach seems prudent. So, is using overrun lanyards to bundle new products or using recycled neoprene as a way to clean up in-house inks going to change the planet? Well, yes, it just might.