New Kensington, Pennsylvania-based Polyconcept North America (PCNA), the second largest hard goods supplier within the promotional products industry, announced it has added a blog its social media efforts. Promoexcursions.com was created to offer distributors a place to gather and spark ideas for promotional projects, as well as a place to share news on industry-related topics, such as trade compliance and trends. The Polyconcept North America companies--Leed’s, Bullet, and JournalBooks--currently have social media efforts that include Facebook pages, twitter accounts and YouTube videos for the individual companies. The blog, on the other hand, will represent all three companies, with contributions coming from a variety of sources in sales, marketing and product development across the PCNA organization.