Post-It Teams with Oprah For First-Ever Web Event
St. Paul, Minnesota-based Post-it Flags announced a sponsorship with Oprah Winfrey’s first-ever World Wide Web online classroom event.
The online classroom features Oprah’s latest book club selection, “A New Earth,” in a live, 90-minute interactive webinar discussion led by Oprah and the best-selling author, Eckhart Tolle.
The 10-week webinar began on March 3 at 9 pm EST and will conclude on Mon., May 5. Each webcast will feature a Post-it Flags educational video that highlights “reading essential” products, including Post-it Flag highlighters, Post-it Flags and Post-it hurable tabs.
Additionally, each video is accompanied by educational spots explaining how Post-it Flag “reading essential” products are beneficial when preparing for book club discussions. The sponsorship will be supported with online advertising at Oprah.com as well as mentions on The Oprah Show throughout the time the online webinar classes are offered.
For additional information, tips and application ideas on Post-it Flags, visit www.post-it.com/flags.
For additional details on Oprah’s online webinar, visit www.oprah.com.
A recognized leader in research and development, 3M produces thousands of innovative products for dozens of diverse markets. 3M’s core strength is applying its more than 40 distinct technology platforms—often in combination—to a wide array of customer needs.
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