PPAI Awarded SAAC’s Regional Association Management Contract

Promotional Products Association International (PPAI), Irving, Texas, announced the Specialty Advertising Association of California (SAAC) has selected PPAI to provide it with management services.

SAAC will continue to work under the stewardship of its Board of Directors and will maintain autonomy and a 501(c)(6) not-for-profit status as a professional trade association. A dedicated PPAI representative will serve as SAAC’s executive director and will be supported by additional staff resources.

“We are incredibly excited to partner with PPAI as our chosen association management company (AMC)," said Rhett Todd, SAAC board president. "The level of support PPAI will provide is much more robust than that of a standard AMC. They are on the forefront of legislative and regulatory matters, and we believe working together in California will not only be beneficial for SAAC members, but will ultimately help pioneer initiatives that will positively affect the industry at large.”

“PPAI is committed to investing resources and time to serve the promotional product industry at every level, specifically the regional community,” said Paul Bellantone, CAE, PPAI's president and CEO. “We continue to explore ways to support the unique culture of each regional association and their members. The opportunity to serve SAAC as an association manager and a partner, in many ways, is no doubt unprecedented in our industry. I believe it is an exciting time to bring more opportunities to both SAAC and PPAI members in the region.”

PPAI and SAAC operate under separate missions designed to serve the promotional products industry at the international and regional levels, respectively. This shared vision and natural alignment strengthens the presence of SAAC in the region, while creating more opportunities for SAAC and PPAI members.

“This is a tremendous win for both SAAC and PPAI,” said Bill Petrie, board president of PPAI's REgional Association Council. “PPAI has been both communicative to and transparent with the Regional Association Council Board during the evolution of this agreement, and we are thrilled about the possibilities it holds. PPAI has long been supportive of the regional community, and the fact that they’ve been chosen to serve as the AMC for SAAC only serves to underscore that commitment.”

PPAI will begin work with SAAC and its Board immediately to bring the news of this partnership to SAAC members. SAAC members are invited to join both the SAAC
Board and PPAI leadership at the board installation dinner on March 7, 2019 at the Café Santorini in Old Town Pasadena. Please see the SAAC website for details.

For more information on PPAI, visit www.ppai.org. For more information on SAAC, visit www.saac.net.