Marketing Made Easy
Practical and tactical marketing tips that have stood the test of time
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PM: What are some tried and true marketing tips that all businesses should employ?
BS: The easiest customers to get are your existing customers. Become hard to replace, add value and go beyond just taking orders. Instead of remaining complacent with a current customer’s business, try to build the relationship. Get in touch with your customers frequently. Keep them informed about new products and services you offer. If you see an article your customers would appreciate, clip it and send it to them along with a brief note. Show them that you’re a valuable, intelligent member of the “team.” You never know, the article might spark an idea that will result in your company getting a new project or sale.
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- Companies:
- Promotional Marketing
Cynthia T. Graham
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