Even if those foreign-made lip balms cost less, the risk may not be worth it. "Let's say you save a nickel on the lip balm, and you sell 1,000 lip balms," Ellis said. "You save $50, but what is the risk you've exposed yourself to? What if your client does break out in a rash. … What if the SPF isn't 15 and the user gets sunburned at the beach? You're going to hear about that."