Prime Line Promotes Joe Hoffman to Vice President of Sales
Prime Line, Bridgeport, Conn., announced the promotion of Joe Hoffmann to vice president of sales. He will manage the company’s regional and national sales managers.
Hoffmann has been a part of the Prime Line-Jetline sales team for 20 years, most recently serving as director of national and group account sales.
“His strategic sales sense and genuine success with our customers has positioned him well for this expanded leadership role,” said Jeff Lederer, president of Prime Line. “Joe’s long tenure with us is another example of the consistency and longevity of our management team. He plays an important role in our exciting future with alphabroder and our go-to-market sales strategy, which focuses on delivering the highest level of service, such as free 24-hour rush service for most items, as well as expanded product offerings."