Prime Line Releases Summer Edition of #WhatsTrendingNow
Prime Line, Bridgeport, Conn., released the summer edition of its quarterly trends report #WhatsTrendingNow, which includes stories on education, awareness and football, plus a blog entitled, "What Inspires You?" The report can be viewed here.
This issue features product ideas that support each trend from Prime Line and Jetline, which is now Prime Line’s value line. It also includes a social media extension that enables distributors to see trend-related idea galleries on Prime Line’s social media pages and embedded links to several product videos.
“As part of our digital strategy, we are making a concerted effort this year to engage existing and potential customers on social media,” said Jeff Lederer, president and CEO of Prime Line. “Not only is original content, like #WhatsTrendingNow helpful to distributors in selling popular markets, it gives them content they can share with end-buyers on their own social media pages.”