Proforma Announces Debut of Energize Summits

Proforma, Cleveland, announced its first ever Energize Summits—new exclusive events designed exclusively for Proforma owners, sales representatives and Proforma’s preferred vendor partners to engage in meaningful, personal discussions to develop strategic partnerships for further mutual growth.

“The Energize Summits were created to help Proforma owners and sales reps build meaningful relationships with our supplier partners,” said Greg Muzzillo, founder of Proforma. “We believe these Energize Summits, in conjunction with our new Annual Planning Retreat format, will be a great way for our owners and reps to kick-start their new year.”

The Proforma Energize Summits are a free, invitation-only, personal supplier experience exclusively for select members of Proforma. They will include scheduled, 20-minute, pre-set meetings with supplier partners to discuss unique sales opportunities, challenges and strategies to help owners identify and secure more lucrative business opportunities. Owners selling less than $1 million per year will be paired together in these meetings with suppliers, creating an exchange ideas and programs with at least $1 million in sales potential.

“These meetings can be real game-changers for us and for Proforma owners and sales reps,” said Brian P. Padian, senior vice president of sales for Logomark, Tustin, Calif. “The more we get to know about the distributors we are working with [and] their specific clients, projects and challenges, the easier it is for us to tailor our services to meet their needs. These conversations will give us an insight into their businesses that we may have never had and lead to partnerships that are far more beneficial and profitable.”

“The Energize Summit format is extremely valuable,” said Steve Flaughers, owner of Proforma 3rd Degree Marketing, Canton, Ohio. “The one-on-one interaction without distractions allows me to zero in on my client’s needs and build a relationship with my suppliers. I can focus on how to best leverage suppliers’ time, tools and resources to reach greater success and increase sales. The Energize Summits also help busy owners and sales reps maximize their return on invested time when attending the Annual Planning Retreats."

Energize Summits will be held in conjunction with, but separate from, most of the seven 2016 Annual Planning Retreats (formerly Proforma Regional Meetings) scheduled throughout North America in January and February.

For more information on Proforma, visit www.onlyproforma.com.