Proforma Completes 50th Rise and Thrive Webinar

Proforma, Cleveland, hosted its 50th Rise and Thrive Webinar to help owners and their sales representatives optimize their sales and thrive through these challenging times. The webinar series hosted by the Proforma Pivot Teams is designed to provide the Proforma community with the expanded product knowledge, marketing and supplier resources and motivation to create more sales now.

“To date, the results of our Pivot Teams and Rise and Thrive Webinars have been amazing,” said Proforma CEO Vera Muzzillo. “Our overall sales are up and we haven’t had one lay-off, furlough or pay cut. We are proud of our owners and their sales reps, and very gratified to see them doing well during these times.”

“In early March, the Proforma Pivot Teams began conducting webinars on a near daily basis,” said Proforma founder Greg Muzzillo. “We are very appreciative of the participation of our many great suppliers and the hard work of our Support Center Team members.”

“After listening to a Rise and Thrive Webinar about cross-selling, I called a customer and presented a new idea that earned me $1 million dollar opportunity," said Janice Pratt, Proforma owner of JP Advantage. "I never would have had this idea or had the resources to win this program without the Rise and Thrive Webinars and Proforma’s support. And I’m excited that this opportunity is not PPE, but instead a new product line that will become an annual contract for years to come.”

For more information on Proforma, visit www.onlyproforma.com.