Proforma Promotionally Yours Completes One-million Dollar Digital Signage Project
Jeff Bowles and Jeff Levy, co-owners of Proforma Promotionally Yours in Kansas City, Kan., recently completed a one-million dollar digital signage project for a commercial real estate developer specializing in premium outlet malls nationwide.
"As a part of Proforma, we have access to a wide range of vendors that allow us to be a complete solutions provider for our clients," said Bowles. "We have provided traditional print and promotional items for this client before. Adding a technology component has completed the client's promotional needs and established Proforma Promotionally Yours as one source with infinite resources."
The client, who focuses on developing technology that helps drive sales to a given development's retailers, turned to Proforma for a signage solution for a newly built outlet mall. Proforma was able to source and coordinate the production and installation of four 10x30' 10mm LED video display to be mounted on the rooftop of the development. This display will be running motion graphics, ads and high-definition video, all of which promote the stores and their products.
"Proforma owners can be confident positioning themselves as a one-stop promotional and branding resource for their clients," said Frank Ciraci, Proforma's chief vendor development officer. "We have more than 500 Preferred Vendor Suppliers and buying clout that lowers costs 5 percent to 15 percent for Proforma owners, giving them the flexibility to provide a wide range of products and services with extremely competitive pricing."
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