Bright Ideas … Part 2
More of the year's smartest sales secrets and top tips
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Apply the basics in political campaigns:
Signs, campaign buttons, nail files, pencils and rulers all work well at keeping up regular communication with voters and are budget-friendly.
—Carol Muller, owner of Proforma APC
Establish yourself as an authority:
When pitching your services, become intimately familiar with the issues the client faces and demonstrate your ability to deliver results.
—Jill Konrath, sales strategist and author of Selling to Big Companies
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Compiled Christen Gruebel
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