Let’s Make it Personal
From all-natural products to fashion-forward nail files, personal-care items give distributor sales a fresh start
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But, all the talk has been about the repeat-order potential of personal-care items. According to Paul Weber, owner/president of Ingersoll, Ontario-based Profile Accessories—which specializes in abrasive products, including manicure files, foot files and nail buffers as well as specialty items, such as travel-size matchbook files—his company has enjoyed repeat orders at a rate of 30 percent over the last four years. “Many people would order two to three times a year,” he said. “It shows you that people like the product and ... are willing to [try] it again.”
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Cynthia T. Graham
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