Q&A: Jeff Lederer, President of Prime Line, on Recent Acquisitions and Outlook for 2014
Both deals come with offices overseas that will get added to our presence in China already, and it just gives us an even bigger footprint and more services. It will allow the distributor to have more peace of mind when sourcing a product from China and when sourcing a product from Prime Line—product safety is very important to Prime and to the industry, and this represents more opportunity for distributors to have peace of mind as we integrate all of our product quality and compliance into these companies. It is just that much better for the industry because of our huge focus on compliance.
- Companies:
- Prime Line
- Source Abroad
Kyle A. Richardson is the editorial director of Promo Marketing. He joined the company in 2006 brings more than a decade of publishing, marketing and media experience to the magazine. If you see him, buy him a drink.