Red Swimsuit Giveaway Majorly Backfires
Sunny Co. Clothing's red swimsuit giveaway went viral on social media. (Image via Instagram)
Giveaways are a great way to increase brand exposure and develop relationships with prospective buyers, but if you're not prepared, they can mean big trouble for your business. At least that was the case for Sunny Co. Clothing.
Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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