Red, White and Gray
Navigating the murky waters of “made in the USA” labels
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CAVEAT EMPTOR
Offshore manufacturers face this challenge every day. Imported products can be offered at lower prices, sure, but due diligence must constantly be undertaken to weed out potentially dangerous items and labor practices.
The aforementioned headline-grabbing compliance issues have given way to a certain amount of consumer mistrust, yet, “That’s not to say all the products coming from China are dangerous or unsafe in any way, because … most are not,” noted George Gaida, promotional products division manager at LarLu and Display-Tec, both based in Winona, Minn. “It’s just a matter of confidence.”
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