Rymax Marketing Services Launches SERVE, Receives Certified Engagement Solutions Provider Status
Pine Brook, New Jersey-based Rymax Marketing Services launched SERVE (Sports & Entertainment Rewards for Venue Engagement), a new program designed to help the premium seating industry attract, renew and retain suite holders and season ticket holders by providing merchandise rewards and incentives. The company also was recognized as a Certified Engagement Solutions Provider (CESP) through the Enterprise Engagement Alliance (EEA).
SERVE utilizes a proprietary customizable online rewards and redemption platform to help suite directors identify merchandise with a high trophy and perceived value that will make a lasting impression with suite owners, season ticket holders and employees. By utilizing luxury products to offer rewards for suite loyalty, business development, corporate partnerships, sponsorships and sales incentives, venues have an opportunity to stand out from the competition. SERVE helps to drive engagement with customers and employees while also increasing a venues' bottom line.
"As venues face increased competition to attract and retain corporate suite holders, SERVE is a valuable resource to provide rewards and gifts that help suite directors build loyalty for both customers and internal sales teams through a concerted and customized incentive program," said Jeffrey Brenner, Senior Director of Corporate Solution Sales. "Suite holders expect luxury and season ticket holders are among some of the most-valuable fans and venues must keep engaging to ensure retention."
The EEA Curriculum and Certification program is designed to certify incentive solutions providers and ensure that all relevant executives, managers and sales and marketing professionals in their organization have a formal research-based framework for the design and implementation of engagement programs. This certification establishes Rymax Marketing Services as an engagement solutions provider with a demonstrated understanding of the Engagement framework, economics, implementation process, and tactics, and who has measurable experience with design and implementation. As a CESP, Rymax is recognized as a global thought leader with a team of experts capable of helping companies achieve superior results via advanced employee engagement techniques.
"Our CESP certification is further evidence of our mastery of industry best practices and uniform standards of excellence that apply to implementing and managing engagement principles to help clients increase loyalty, sales and employee motivation," said Jeffrey Brenner, Senior Director of Corporate Solutions Sales at Rymax. "Rymax is the leader in the incentive and recognition industry and is passionate about helping companies of all sizes build a culture of engagement. Our clients benefit from Rymax's value as a certified third party solutions provider and our leadership and vision in the incentive marketplace."
For more information, visiti www.rymaxinc.com.