Sanford Announces New Sales Force Leadership
Sanford Business-to-Business, based in Janesville, Wis., reemphasized its commitment to the promotional products field with the announcement of two new sales leadership positioned to support its promotional product distributor partners. With the redirection of sales activities previously dedicated to the pharmaceutical channel due to the recent Pharmaceutical Research and Manufacturers of America (PhRMA) Code revision allowing distribution of only medically relevant logoed items within the pharmaceutical industry, “[This] gives us the opportunity to realign internal talents and create a sales team clearly focused on developing marketing activities to better serve our promotional products distributors,” commented Bob Stoltz, president of Sanford Business-to-Business. “Both positions will be based from the headquarter facility, providing a stronger link between external and internal activities and increased communication and reactivity regarding our distributor needs.”
- Companies:
- Sanford Business-to-Business