Finding the Right Angle
Selling to the insurance sector just got a little more exciting—here are two new takes to guide product searches
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Thankfully, however, this downer of an image has started to fade away in favor of more useful, lighthearted product offerings. Mark Yokoyama, director of marketing and merchandising at
ePromos Promotional Products, New York, and Keene, New Hampshire-based Ready4 Kits’ marketing manager Paul Dubois discussed two new themes to consider when handling insurance promotions.
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Christen Gruebel
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