Auto-motivation
Posing a question distributors could ask end buyers, Gary Haley, senior vice president of sales for Beacon Promotions, New Ulm, Minn., asked, “‘Where are your customers when they make a buying decision?’ The answer is going to be one of three places—either the office, the home or the car. That’s where consumers make buying decisions most of the time.” A good point, especially for those considering automotive promotions, since it calls attention to how much time some of us spend in the car, placing the items in view as often as the more popular home and office products. Like the aforementioned items, automotive promotions can cover a diverse range of end-user activity, so perhaps a useful second question a distributor could ask a client would be, “If they’re in the car, what exactly are they doing?”
- Companies:
- Beacon Promotions
- Stouse Inc.
- People:
- Gary Haley
%0D%0A%20%20 %0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.printandpromomarketing.com%2Farticle%2Fsuggestions-successful-vehicular-promotions-409774%2F" target="_blank" class="email" data-post-id="7956" type="icon_link"> Email Email
0 Comments Comments