S'Well Partners With Swarovski for $1,500 Water Bottle for Charity
S'Well water bottles are all the rage right now. If you find yourself in a gym or yoga studio, chances are you've seen some fitness-focused people toting around one of the stylish drinkware items. S'Well is upping its style game in a big way, thanks to a partnership with Swarovski and the Breast Cancer Research Foundation.
S'Well is selling a water bottle with 6,000 Swarovski crystals, sending 100 percent of the net profits from the $1,500 item to the Breast Cancer Research Foundation.
Those looking to donate to a good cause and still feel glamorous (but maybe not $1,500 glamorous) can get another Swarovski-themed water bottle. BKR released a bottle with crystals on the lid for $185, with all of the proceeds going to Water for People, which brings safe drinking water to underdeveloped parts of the world, according to Well and Good.
The water bottles come in limited amounts, so if you feel inclined to add some bling to your workout routine, you should act fast.
This an interesting thing for promotional products distributors to think of: Pairing a useful item like a water bottle with a charity, and putting interesting twists on a common item.