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We at Promo Marketing know how important a logo is. We've seen what happens when a logo design goes right, and we've seen what happens when a logo design goes wrong. Unfortunately, Target learned a valuable lesson in logo design, and hopefully, you can learn from its mistake.
As part of its new apparel brand offerings, Target launched women's clothing line A New Day. The collection is actually getting a lot of attention for its millennial-approved looks, but the logo is a massive flop.
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Hannah Abrams
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Hannah Abrams is the senior content editor for Promo Marketing. In her free time, she enjoys coming up with excuses to avoid exercise, visiting her hometown in Los Angeles and rallying for Leonardo DiCaprio to win his first second Academy Award.
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