Taylor Swift, Apparel Brands Criticize Alibaba's Anti-Counterfeit Efforts
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The American Apparel & Footwear Association (AAFA) sent a letter to Alibaba's executive chairman last week, calling for major changes after having what the group called "unproductive conversations" regarding the removal of counterfeit items from its websites for the past four years. Even singer Taylor Swift is trying to rid Chinese e-commerce sites of her unauthorized products that range from perfume to autographed guitars bearing her name or likeness.
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- Companies:
- American Apparel
E
Amanda L. Cole
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Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.
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